Browsing by Author "Mathe,Limukani"
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Item A content analysis of readers' comments on political and economic news articles: A study of Zimbabwe online media.(University of Fort Hare, 2015-01) Mathe,LimukaniA qualitative content analysis was used to study readers' comments on political and economic news articles of Zimbabwe online media. The study focused on readers' comments published on Newlimbabwe.com, Herald.co.zw, Nehandaradio.com and Zimeye.com. Discourse theory, framing theory and network analysis were applied to extend and inform the analysis of the online discursive community. A purposive sampling technique was used to extract 400 comments in a time frame of sixteen weeks. Nvivo 10 was utilised to code these readers' comments into their political and economic categories. The research findings reflect that readers are more interactive and participative on online public forums, and their political and economic discourse echo political affiliations with either ZANU-PF or MDC.